How can you tell your STORY using social media as a platform? First you need to find out WHAT is your story....
Below you will find a list of questions that should start to help you discover your goals. You'll also see a short "hint" question to get your creative juices flowing. Take the proper time to answer the questions and start building your brand.
1. What are your goals?
What should people think when your name comes up, when they talk about you, or what you do?
2. What should be accomplished by your online presence?
Attract more qualified clients, look as professional as big companies, establishing a reputation?
3. What should people know you for?
Expert of organic food, go-to guy or girl for technology, most fresh flowers in Los Angeles.
4. Start to GOOGLE search everything........ Maybe some of you like Bing?
Doing research is a huge part of any business. Who is the person that has a high status in the field that you're in? Google them, what comes up? Take notes from the best.
5. Are you unique? Do you add value? IDENTIFY how you do this.
This can be how you approach projects, your philosophy, experience.
-What is your voice; what do you have to say to the world?
-What could you teach others?
-What do you want to influence and what can you already influence?
This is a VERY short list of questions and ideas that can help a new business person get started on building their brand and start marketing their idea.
Very Respectfully,
George Ohan
Entrepreneur
Photography by: George Ohan
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