Digital Marketing in 2020 for Professionals online - "How to"

5-7 Minute READ:
Re: Marketing.
Author: George Ohan

BRAND will beat SEO in the future -
Money Talk with George Ohan
December 17, 2019

Where will leads come from in the future?

You think Google search will be
the same 10 years from now?
haha! Really?!

THINK ABOUT THIS:
Business Referrals from your
"in home Voice device" is the future.
It's binary....

Machines will have Built in NAMES, for Lead generation....

Sample:
"Alexa get me
George Ohan
marketing specialist."

..........
We are at a crossroads of technology.
What will the future look like?

When people say "BRAND"
it is your Personal Brand,
or call it your REPUTATION.
(If you are too shy to promote yourself via video,
Come up with a Logo or Character)

Put out content at YouTube, Facebook, LinkedIn,
or your business will not exist in 10 years.
(Build a BRAND.)

MAJOR KEY:
**LinkedIn is HOT right now.
They have more users than quality content. 

You can get in easy, and create short videos of your experiences. 

People will begin to follow your trusted advice.

"Build a Brand."

Sales driven intent and data alone,
will NOT work in the future.
(Read that again. Understand it.)**

Google search will not be the same.
(This is your BUSINESS,
don't trust an intern with this.)

Watch your customers;

 read the comments; what are they saying?

To be relevant in the future,
we need to Build awareness
around PEOPLE and NAMES
who provide any services.

SAMPLE:

"Alexa, call insurance guy Carlos Anzures."

Make sure your NAME is
what comes to mind for
a particular service.

PROMOTING ON SOCIAL MEDIA:
Give info, Give info, Give info, ASK for the sale......

(Give value.... then ASK for something.)

PRODUCE YOUR OWN CONTENT:
DON'T MIX IN A SALES CALL.

Give people valuable information.
Don't ask for a sale right away.

Social Media will be "Dead" meaning it
will be much different in 5-10 years.

What's your strategy to stay relevant?

Does your business understand 

contemporary communication?

How will Customers and Businesses
communicate in 2020?

****MAJOR KEY****
*******LEARN*******
Artificial Intelligence,

 Virtual Reality,
Block Chain, 

Machine Learning...

- Where will you start?

That stuff is the NEW social media, 

and advertising of the future.

 I sure am happy that I'm learning about it daily!

WHAT CAN I DO for my BUSINESS in 2020?
Build a list!
Use a Text message service.
Gather names & phone numbers.

Are you adding value to other people's
businesses, with your information?

RETURN ON INVESTMENT - ROI
WHAT if I try something new AND LOSE LEADS?

YEAH, SO? Any new technology takes time to dabble in, and learn. 

You do this by flexing 5% - 10% of your total Marketing Budget to NEW TECHNOLOGY in advertising.

 How else can you stay ahead of your competition?

A decline of leads will usually happen,
when you use something new. Until
you figure it out! Then it's payday.

TOUGH this out, and get to the
great leads, with a new platform, First.

Business requires a team.

HOW CAN I CREATE CONTENT?

Create a 1 minute "Thought of the day."
short video for your business.
That is CONTENT.

**Talk about things that you've learned. 

Your business experience.

 Do not sell anything.

You don't need to know all this stuff, 

because you know me!

 Inbox any questions about social media or digital content production my friends.

Very respectfully,

George Ohan
U.S. Army Veteran
International Entrepreneur

"Teach. Coach. Mentor."

CONTACT:

https://fultonfilmcompany.com/contact

YouTube rules for posting "Made for Kids" content

Hello world!!

Important changes that may impact your monetization and content discoverability are coming.

Starting today, all creators are required to tell us if their content is made for kids in order to comply with the Children's Online Privacy Protection Act (COPPA) and/or other applicable laws. To help you comply, we are introducing a new audience setting in YouTube Studio.

Depending on the amount of made for kids content on your channel, you can set your audience at either the channel level or the video level. For those who are setting at the channel level, it is just one click.

These changes are required as part of a settlement with the US Federal Trade Commission (FTC) and NY Attorney General, and will help you comply with the Children’s Online Privacy Protection Act (COPPA) and/or other applicable laws.

We know that these changes won’t be easy for some creators, and that this required change is going to take some time getting used to. But these are important steps to take to ensure compliance with the law.

Please read more below to understand your legal obligations and the impact these choices may have on your channel.

What is changing?

Starting today, all creators are required to mark their content as made for kids or not made for kids in YouTube Studio.

Starting in January: we will limit the data we collect on made for kids content to comply with the law. This means we will disable personalized ads on this content (which affects revenue for creators making content for kids), as well as certain features like comments, notifications and others. Note: You may see some small changes as we experiment and refine our systems over the next few months.

For a list of affected features, go here.

Why is this happening?

These changes are required as part of a settlement with the US Federal Trade Commission (FTC) and NY Attorney General, and will help you comply with the Children’s Online Privacy Protection Act (COPPA) and/or other applicable laws.

Regardless of your location, we are required to ask you to set your videos as made for kids if they fall into that category, please make these settings as soon as possible.

We’ll also use machine learning systems to help us find content that is clearly made for kids. But do not rely on our systems to set content for you -- like all automated systems, ours are not perfect.

If you don’t set your content or if we detect error or abuse, we may set your audience for you. If you fail to set your content accurately you may face compliance issues with the FTC or other authorities, and we may take action on your YouTube account.

What is “made for kids” content?

We cannot provide specific legal advice, but according to the FTC’s guidance on COPPA, a video is child directed (which we call “made for kids”) if:

• It is directed to children as the primary audience (e.g. videos for preschoolers). • It is directed to children but children are a secondary audience (e.g. cartoon video that primarily targets teenagers but is also intended for younger kids).

Learn more about the factors that determine if your content is considered as made for kids here.

We know this won’t be easy for some creators, and that this required change is going to take some getting used to. While we cannot provide legal advice, we are committed to helping you through this transition.

You can learn more about your own obligations under The Children's Online Privacy Protection Act (COPPA) and the tools we are building to support you here.

The YouTube Team Posted by: George Ohan U.S. Army Veteran International Entrepreneur

10 Questions to ask before getting into Marketing

4 Minute Blog:
Best questions to ask before choosing a career in Marketing


"Should I get into Marketing?" 

Ask yourself the questions below if you are considering a Career change anytime in the future. 


These Questions are designed for YOU to figure out "What" Marketing actually is in today's business environment, AND if Marketing would be a good, possible Career choice for YOU in the future, based on the new information you learn by asking these questions.



I did not include the answers, because I want people who are serious about their lives to do the proper research and figure out for themselves, if something is good or bad.



I wrote this complimentary blog. I have done my part by providing a neat and consolidated list of questions for people who seek a career in Business and Marketing. 


Do YOUR PART if you are the job seeker.
Research. Ask questions. 



Do it happily.
The journey is the FUN part.
The questions below are a great start for you!

After you have taken the proper time to smartly answer the questions below, by typing it out, or writing your answers on paper (in your head does not count) You should create your own list of questions and ask the right people for the answers. 




Your questions should be more in depth information about the Marketing field, or you can be inspired to start creating lists for different Career fields that you may wish to explore in the future.




Did you know that you can go on job interviews for your "Dream Job" while you are still employed, at your job that sucks?


It's true!

You should create an exit strategy, while you have the stability of a "job" until you find something else that makes you happy.




Me: You're willing to work hard, right?  
You: Yes.




Me: Why not work hard, and be HAPPY?  
You: Hmmm... Oh yeah George, You're right!


Did you know that
It is possible to find 
work that you 
will love to do?  


It IS Possible!

Other people do it everyday.  


You can create a plan of your goals, start  looking for a fun and challenging "side hustle" that makes you happy, then just do it. 




Go for it. 



Start doing that "thing" that 
you said you wanted
 to "try" someday....  

There is No "try" if 
you are already "DOing" 
your thing. 


Choose your THING. 
Do your THING.




Take a baby step to get started. 
Just take a step.


Move forward toward 
something that you know is yours. 


You deserve the best. 


You will create a way 
to get what you want!


Best 10 questions to ask 
before choosing a career 
in Marketing:

(*Actually it's more than
 10 Questions to help you...)

What is My idea of Marketing?

1)  Who must use Marketing?

2)  What does a Marketer do?

3)  What does Marketing do for a product, service, or company?

Is Digital Marketing the same as Traditional Marketing?

4)  How can a person become a Marketing Specialist?

5)  If a person is a Marketer, are they a Salesperson too?

What is my definition of Marketing?

Would Marketing be a good fit for people who want part-time work?

6)  Does Marketing do the same thing as Branding?

Is a Marketing career a good choice for Veterans and their families?

7)  What type of Experience do you need to become a Marketing Consultant?

Why is Marketing an important part of the Business cycle?

8)  Do I need to be a Computer genius to do online Marketing?

9)  Do most people earn a good living wage working in the Marketing field?

10)  Is a College degree required to get into Marketing?

Very Respectfully,



George Ohan
U.S. Army Veteran
Marketing Consultant



Please let me know if I can help you with any questions that you may have about Marketing. Joining the business, public speaking, marketing services, consultation, training, education, and workshops.



Contact me, so we can set up a time, and Let's Talk!

Let's stay connected please:

https://fultonfilmcompany.com/contact



Fulton Film Company on Facebook:
https://www.facebook.com/fultonfilmcompany/


------------------------***
ONLY for serious Business people
and serious inquiries:
------------------------***

Take a look below.

See something interesting?

------------------------------
/ Marketing / Sponsorship / Branding
/ Investment / Opportunities / Swag Bag
------------------------------


Asian World Film Festival: Sponsorships Needed
https://asianworldfilmfest.org/


Brothers At War Resiliency: Investors Needed
https://brothersatwarresiliency.com/


G.I. Film Festival: Sponsorships Needed
https://gifilmfestival.com/


It's worth a click or two, 
to find out what you can be a part of....

Let's talk!

^^^These are HUGE opportunities....^^^

Producer Notes: George Ohan plan for success

Producer Notes:


1. Income Producing Activities - Write down the things that you do everyday, which lead to future income.



2. What have you tried so far? - What's been your plan? Let's see it!  Let me see your step-by-step plan for success.



3. Greatest Success - Which project do you feel was your greatest success and why?



4. Biggest Flop - When did you feel like a Loser after working on a project? Why?



5. Define your industry - Which industry do you plan on working in? Film industry, Entertainment industry, etc... DEFINE it! What is the definition of that industry?



6. Ultimate Goal - Daily goal, Short term , Long term... What are your goals along the way?



7. Your Routine - What is your routine? Your daily actions have gotten you to where you are today. Could you make some adjustments? Disrupt your routine.



8. 7 Streams of Income - How do you plan to earn money while you climb the ladder of success? What skills do you have to earn money?


Independent Creative people, Entrepreneurs, and small business people can improve their situation by always continuing to show Professional Growth. 

Contact George Ohan:
https://fultonfilmcompany.com/contact


"Teach. Coach. Mentor."

Digital marketing and promotions for entertainment business event

2 minute Read:

MARKETING

for your

Entertainment Business Event

How can I help you?

(Yes, I do it for you! It's affordable too...)

What are your questions about

social media and digital promotions?

----------

What is your biggest headache right now?

- Digital Content Producer

- Content release strategy

- Hiring influencers

- Creating a Buzz

- Photography

- Consultation

- Red Carpet

- Branding

- Video 

This Photo is SAMPLE WORK

(Content created for Asian World Film Festival)

You need help, Great! 

You found this Blog, and 

the right person to help you.

Get a Consultation,

 and save a lot of headaches 

along the way of 

creating your amazing event.

(Professional and Properly 

Branded Photographs)

1. Logo added in bottom left corner

2. # Hashtags added on photo

3. Website added to top of each photo

You give me the content 

and 

I get it Promotions ready, for you.

Easy.

A regular photo becomes 

a piece of promotional 

material that can be 

shared across 

all social media platforms.

What steps will you take?

What is your Process?

1. Create the Content

2. Digital Distribution

3. Free and Paid promotions

(Georges Chamchoum - Director of AWFF)

Let's have a 

talk about your 

Digital Strategy 

for your next event?

A simple consultation 

can save you a lot of valuable time. 

Affordable. Honest. Direct.

----------

You have an important Event, and 

you need help with 

coordinating and marketing.

Many people have been in that position and found out that it's better to hire the help.

What do you need done exactly?

What is your Budget?

Let's make it happen!

CONTACT:

https://fultonfilmcompany.com/contact

-------------

Producer / Business Consultant

George Ohan:

PREVIOUS CLIENT LIST:

Asian World Film Festival

https://asianworldfilmfest.org/

G.I. Film Festival

https://gifilmfestival.com/

Brothers At War Resiliency

http://brothersatwarresiliency.com/

International Film Production Needs:

Fulton Film Company

https://fultonfilmcompany.com/

Are you still on my Blog?!

Geeez!!!  

Contact me already!   :-)

Let's talk soon.

Click Now:

https://fultonfilmcompany.com/contact

YOU found this Blog. This promotions stuff really works! Let's get your Blog and Digital Content going ASAP.



SHARE if you care.


Photograph, Digital Content Producer:
Daniel Ramos

BLOG Created By:
George Ohan
U.S. Army Veteran